In a bold move to safeguard young users, Brazil has launched a massive legal action against social media giants Meta and TikTok. The lawsuit, filed by the Collective Defense Institute, a Brazilian consumer rights group, seeks damages of 3 billion reais (approximately $525.8 million) for alleged failures in protecting minors on these platforms.
The Allegations
The lawsuit contends that Meta, TikTok, and Kwai (another Chinese short-video platform) have not implemented adequate measures to prevent "indiscriminate use" of their platforms by minors. Specifically, the plaintiffs argue that these companies have failed to:
- Create clear data protection mechanisms for young users
- Issue warnings about the potential mental health risks associated with platform addiction
- Implement safeguards to ensure a safer online environment for teenagers
Calls for Change
Lillian Salgado, a lawyer representing the plaintiffs, emphasized the urgency of the situation. She called for immediate changes to the algorithms used by these platforms, particularly in how they process data from users under 18. Salgado also stressed the need for improved supervision of teenage accounts to create a safer, healthier online experience.
A Global Trend
This lawsuit is not an isolated incident. It follows a series of similar legal actions against social media companies worldwide. In the United States, Meta faced a lawsuit from New Mexico for allegedly suggesting sexual content to minors on Facebook and Instagram. TikTok has also been sued by multiple state attorneys general for allegedly misrepresenting the safety of its platform for young users.
Response from the Companies
Meta has stated that it aims to provide safe and age-appropriate experiences for young people on its apps. The company claims to have developed over 50 tools, resources, and features to support teens and their guardians over the past decade.
TikTok, on the other hand, reportedly had not been notified of the pending lawsuit at the time of this report.
The Broader Context
This legal action in Brazil highlights the growing global concern over the impact of social media on young users. It underscores the increasing pressure on tech companies to prioritize user safety, particularly for minors, over engagement and profit.
As this case unfolds, it may set important precedents for how social media platforms operate and how they are regulated when it comes to protecting their youngest and most vulnerable users.